Television engages viewers’ minds and thoughts with action, sensory, and emotion.

Television is carefully choreographed. Settings, dialogue, and movement are meticulously planned by writers, directors, actors, and actresses.
Television is a one-way conversation. There is no opportunity for viewers to push-back, debate, or ask questions.
Television engages viewers’ minds and thoughts with action, sensory, and emotion.
Television uses story to teach values and information—just like every good communicator (and civilization).
Television speaks to us in the privacy of our own homes. As a result, our defenses are down.
Television is chosen by us—we decide what we want to watch.